![Standardized marketing strategies in retailing? IKEA's marketing strategies in Sweden, the UK and China - ScienceDirect Standardized marketing strategies in retailing? IKEA's marketing strategies in Sweden, the UK and China - ScienceDirect](https://ars.els-cdn.com/content/image/1-s2.0-S0969698910000998-gr1.jpg)
Standardized marketing strategies in retailing? IKEA's marketing strategies in Sweden, the UK and China - ScienceDirect
![Demanding Attention: From Ikea pregnancy tests to free tattoos from the Red Cross, these five ad campaigns show how clever marketing campaigns can combat ad fatigue. Demanding Attention: From Ikea pregnancy tests to free tattoos from the Red Cross, these five ad campaigns show how clever marketing campaigns can combat ad fatigue.](https://static.theceomagazine.net/wp-content/uploads/2019/05/08082917/IKEA_pee_ad-1170x658-copy.jpg)
Demanding Attention: From Ikea pregnancy tests to free tattoos from the Red Cross, these five ad campaigns show how clever marketing campaigns can combat ad fatigue.
![Client:. IKEA began in Sweden. 1943: Ingvar Kamprad started the company at the age of 17. The name : Came from his initials “I.K.” & then he added the. - ppt download Client:. IKEA began in Sweden. 1943: Ingvar Kamprad started the company at the age of 17. The name : Came from his initials “I.K.” & then he added the. - ppt download](https://images.slideplayer.com/26/8821005/slides/slide_18.jpg)